SUMMARY   Category                  
 
THÉÂTRALISATION RENTRÉE DES CLASSES 2017
 
COMPANY  
GUTENBERG NETWORKS
6 Place Jean-zay
92300 LEVALLOIS (FRANCE)
Tel.: 0141058825
E-mail : florence.cambilhou@gutenberg-networks.com
Site : www.gutenberg-networks.com
ENTRY  
Manufacturer GUTENBERG NETWORKS/TRÉHOUT/DISA
Designer AGENCE HAVAS
Advertiser CARREFOUR MARKET
Type of display Décoration
Distribution network Mass merchandisers
Quantity produced 856 units
Materials used Micro-cannelure double, micro-cannelure simple,
mi et non mi
Target markets France

See other entries below
 
Description
As part of its annual Communication Plan, Carrefour Market implements communication devices operating on all of its fleet of stores. The school is one of these 5 annual highlights and takes place between July and September.
Performance of the entry (strong points)
The role of the producer is to produce an original POS device, in accordance with the graphic theme of the operation and in line with the budget set by the customer. 2 types of elements by volume have been developed within this framework: a store entrance POS and mobile suspended to dress up the air.