• "Eye" composed of paper flowers, • multi-material
realization wood / cardboard / plastic, • very original design with a perfect
graphic design and a discreet integration of electronics, • Touch screen
for consumer interactivity, • Sensor installation for proximity triggering,
• Large digital screen to diffuse the film of the campaign.
Performance of the entry (strong points)
Total immersion in the universe KENZO WORLD by the combination
digital / interactivity / design.
Impact graphics, marble, eye, octagonal arches, gold metal, XXL and touch screens
make this gondola head a concentrate of creativity and technology.
The touch screen allows customers to define their fragrance based on their answers
to the questionnaire.