Our target was- to increase the share of our brands in pharmacy, by placing a display presenting all of our assortments.
- improve the rotation of our brands by increasing their visibility
- accelerate the penetration of our brands in lower penetration categories such
as mouthwashes and brushes.
Performance of the entry (strong points)
This furniture highlights our 3 categories of products (toothpaste, mouthwash and toothbrush) and our system approach 3 gesture (toothpaste + toothbrush + mouthwash)
- thanks to its 3 faces, it facilitates the understanding of our range,
- It is simple and well adapted to the pharmacy environment,
- the materials used are durable,
- it turns around and its wheels offer a good handling in pharmacy.