SUMMARY   Category                
 
OUTPOST MERCHANDISER GOOD GIRL LEGERE
 
COMPANY  
ADAEQUO S.L
C/ Industria 17 - 21
08160 MONTMELO (SPAIN)
Tel.: +34635887339
E-mail : araymond@adaequo.com
Site : www.adaequo.com
ENTRY  
Manufacturer ADAEQUO S.L
Designer A. PUIG
Advertiser A. PUIG
Type of display Stocker - merchandiser
Distribution network Perfume shops
Quantity produced 210 units
Materials used Carton ondule - lest en bois - PMMA miroir argent - métal chrome or
Dimensions (mm) Width: 685  Depth: 310  Height: 1400
Use duration 4 weeks
Target markets ESPAGNE
 
Description
Launch of Carolina Herrera's new fragrance "Good Girl Legere". Development of a "tester" and storage floor stand, for the presentation of the new perfume and the previous fragrance of the brand.
Performance of the entry (strong points)
Development of a floor stand divided into two parts playing on two colors, white and black, thus highlighting the difference between the two fragrances.