SUMMARY   Category                  
 
KESIA DISLAY
 
COMPANY  
REDBOX SRL
Via Laurentina 191 - Km 27200
00071 POMEZIA (ITALY)
Tel.: +39 06 9145779
E-mail : laura.righetti@redbox.it
Site : www.redbox.it
ENTRY  
Manufacturer REDBOX SRL CREATIVE SRL
Designer REDBOX SRL CREATIVE SRL
Advertiser CLF DESIGN
Type of display Counter display
Distribution network Mass merchandisers - specialist stores
Quantity produced 100 units
Materials used Cardboard
Dimensions (mm) Width: 500  Depth: 500  Height: 300
Use duration 12 weeks
Description
KESIA Concept as the manifesto of contemporary luxury, looking at jewelry from a modernistic and “à la mode” point of view. Using uniqueness and the concept of renewal as underlying principles, its inspiration is based on what a woman of the new generation wants. A cosmopolitan and feminine woman, all absorbed by the exaggerated and flashy lifestyle of modern metropolis, that has the never ending.
Performance of the entry (strong points)
Geometrical and essential traits inspired by contemporary art, alternate to precious stones that enlighten these eclectic designs in 925 rhodiated silver; customizable rings, bracelets and charms that are glamourous as a jewel and adaptable to every occasion as a fashionable accessory.