SUMMARY   Category                
 
PRÉSENTOIRS 5 ENCEINTES PHILIPS
 
COMPANY  
ALTAVIA IN STORE
10 rue Blanqui
93400 SAINT OUEN (FRANCE)
Tel.: 0621010448
E-mail : n.lorne@altavia-paris.com
ENTRY  
Manufacturer ALTAVIA IN STORE
Designer ALTAVIA IN STORE
Advertiser GIBSON
Type of display Avec électronique embarquée
Distribution network Specialist stores (DARTY)
Quantity produced 80 units
Materials used PMMA
Dimensions (mm) Width: 720  Depth: 370  Height: 430
Use duration 25 weeks
Target markets FRANCE
 
Description
Counter-display made for the presentation of the portable speakers range Philips, and set up exclusively in DARTY stores.
Performance of the entry (strong points)
The objectives are twofold :

- complete presentation of the new range nomadic speakers PHILIPS, referenced at DARTY, on a single display, which allows significant compactness in linear.

- allow the shopper to test, with the same music track, all speakers in the order he wants, and then to guide his choice according to his own criteria (sound - power. ..).