SUMMARY   Category                  
 
MOBILIER ECHELLE
 
COMPANY  
FORMES ET SCULPTURES
3 rue Robert Planquette
75018 PARIS (FRANCE)
Tel.: 0142234544
E-mail : malika@formes-sculptures.com
Site : www.formes-sculptures.com
ENTRY  
Manufacturer FORMES ET SCULPTURES INDUSTRIE
Designer FORMES ET SCULPTURES
Advertiser LAMPE BERGER
Type of display Floor stand with stocker
Distribution network Single shop, Independant store - department store - specialist stores
Quantity produced 540 units
Materials used Mdf-métal
Dimensions (mm) Width: 650  Depth: 300  Height: 1300
Use duration 104 weeks
Target markets EUROPE
 
Context & Actions
This display had to be cost-attractive and friendly user. Delivered flat, it is mounted in 20mins without tools (watch the video). It is made of wood and metal and can handle 60 kg.

1. By reducing the thickness from 2mm to 1, 5mm while keeping its normal shape, we lessened the weight by 15%.

2. Since we used flat delivery, we optimized transportation and packaging volume.

3. This display can be easily recycled since it can be fully dismounted; a notice mentions the nature of materials to facilitate the selection.
Advantages and special features
1.The weight was reduced by 15% due to the 1, 5mm thick shelves.

2. Packaging volume divided by 2.

3. Transportation: 16 pieces per pallet instead of 3 = shipped volume divided by 5 = gaining 13, 5 T in carbon footprint.

4. All these factors allowed us to reduce the display's price by 15%.