SUMMARY
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MUR CELEBRATION
COMPANY  
PND PLV
12-18 rue Gabriel Péri
94400 VITRY SUR SEINE (FRANCE)
Tel.: 0616638965
E-mail: tpeycelon@pndplv.com
Site: www.pndplv.com
ENTRY  
Producer PND PLV
Designer PND PLV
Client MARS CHOCOLAT
Type of Display Gondola island
Distribution network Mass merchandisers
Quantity produced 80 units
Materials used Profilé aluminium, panneau forex, stip LEDs, bâches imprimée
Dimensions (mm) Width: 2200  Depth: 250  Height: 1800
Use duration Reusable
Target markets France
 
 
Context Creation of booth placed at the store entrance with en animation Christmas 2016. It will be put forward a 1 meter high Celebration bottle with a quantity of sweets inside. When the customer finds the right quantity he wins the giant bottle.
 
Objectives Create a dynamic in-store animation to attract the consumer. The Leds wall must be removable and reusable depending on the operation. The assembly is made by the Salers and therefore it must be very simple and fast to setup (less than 20 minutes).