SUMMARY
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SLOT MACHINE HAPPY NEW YEAR 2017
COMPANY  
LES ATELIERS ELBA FRANCE
50-54 rue Calmette Et Guérin
78500 SARTROUVILLE (FRANCE)
Tel.: 0650003661
E-mail: c.demonplanet@shaftdesign.fr
Site: www.atelierselbafrance.fr
ENTRY  
Producer RETAIL & DIGITAL 2.0
Designer DIOR
Client DIOR
Distribution network Travel retail
Use duration 3 weeks
Target markets ASIE (Australie, Corée, Hong Kong, Singapour, Thailande)
 
 
Context As part of the Chinese New Year animation, Dior wanted to offer a chic, fun and rewarding experience to its customers.
 
Objectives To Develop a playful and interactive "slot machine" device to reward customers who have just made a purchase.

Three different gifts to be won depending on the result.