POPAI Awards Paris 2017 - Présentation VISITEURS
Catégorie Parfums
Nom du matériel Boss the Scent for her
Producteur Form.in GmbH
Créateur HUGO BOSS IN STORE DESIGN TEAM
Annonceur BOSS/ HUGO BOSS
Type de présentoir Présentoir de sol stockeur
Réseau de distribution Grand magasin - Parfumeries
Marchés ciblés Germany, Spain, UK
Version française
Contexte
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Objectifs
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English version
Context
Very luxurious floor merchandiser made in metal and gold bandoxal, featuring the iconic cufflink of the scent bottle designed by Jason WU.
Objectives
The desire and the ideas of the customer were the copy of the original bottle cover and from the gold tone.The complex gluing and processing of the two materials polystyrene and aluminum have succeeded to copy the perfume cover and thus fulfilling the customer 's requirements, as well as the gold tone.