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In Queue Merchandising
 
 
KESSLERS INTERNATIONAL LTD  
International Business Park Rick Roberts Way
E15 2NF STRATFORD, LONDON (ROYAUME-UNI)
 
Tel. : +44 (0)20 8522 3000  
E-mail : magdalena.trzcinska@kesslers.com  
 
 
Manufacturer BRAND TECHNOLOGY LTD (MEMBER OF KESSLERS INTERNATIONAL GROUP)  
Designer BRAND TECHNOLOGY LTD  
Advertiser SYSTEMOMNIA  
Type of display Présentoir de sol non stockeur  
Distribution network Supermarkets  
Quantity produced 500 units  
Materials used Aluminium/ acrylic  
Dimensions (mm) Width: 1200  Depth: 400  Height: 1000  
Use duration 260 weeks  
 
 
 
  Suitability for different products Everything works off a specially tooled aluminium channelling section, which can then accept shelves/branding panels/illumination/signage.

The unique aluminium extrusion system can be used elsewhere in the store, for a wider range of merchandising units – floor stands/wall units/hanging signs, giving consistent store image.
 
  Aesthetic quality, Design, and Innovation The system is the first to turn the queue area and checkout into added sales potential for the retailer.

The requirement is for a minimum footprint and maximum stability, so that the queuing lines of a checkout require almost no more space than before but enable to shop for promotional and impulse goods.