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GILLETTE Check-Out Box Evolution
 
 
SARNO DISPLAY  
Via Leonardo Da Vinci 48
23891 BARZANò - LC (ITALIE)
 
Tel. : +39 039 921371  
E-mail : info@sarnodisplay.com  
Site : www.sarnodisplay.com  
 
 
Manufacturer SARNO DISPLAY  
Designer PROCTER & GAMBLE - SARNO DISPLAY  
Advertiser PROCTER & GAMBLE  
Type of display Présentoir de sol non stockeur  
Distribution network Hyper-supermarché  
Quantity produced 2000 units  
Materials used Abs injected, pc  
Dimensions (mm) Width: 300  Depth: 440  Height: 1430  
Use duration 100 weeks  
 
 
 
  Techniques used and Technical difficulties overcome Gillette COB Evolution is a product wich combines technology and technical and manufacturing solutions.
Designed to be both a stocker display case and an efficient marketing tool, COB Evolution required the development of a sophisticated electronical system, described below.
The main issue to overcome was to grant P&G a high level of innovation, quality, and cost effectiveness.
 
  Innovative and Design qualities Using a electrical junction box, installed in every store location where the “COB Evolution” has been placed, it is possible at all times to monitor the exact amount of pieces contained in each display case. The data are sent periodically during the day to a monitoring – data analysis center in order to be analyzed.