Fifteen years after the fragrance
debuted as the world’s most successful launch to date, ck one comes back to the
forefront with a new message. The ck one “we are one” campaign is inspired by
a social movement of people of diverse ages, races, genders, and cultures, coming
and singing together. This campaign strikes a chord by reflecting a spirit of
unity through music and the current zeitgeist of social change and optimism.
