Automotive
Beverage
Food
Home & garden
Fragrance
Beauty
Care
Table decoration
Publishing and Leisure
Services
Electronics (consoles, video, photo, phone...)
Textile, Fashion, Sport
Accessories (glasses, jewellery,watches...)
Tobacco
Single/multiple product line, Ad campaign
Commercial fixture
Commercial architecture
Digital Media: retail achievements
Digital Media: innovative material
Events & Promotional operations
Technology and Innovation
Standard material and system
Série Limitée Fêtes de Fin d'Année
CAMELEON GROUP
3 rue des Compagnons
44800 SAINT-HERBLAIN (FRANCE)
Tel. :
+33 (0)2 40 85 60 60
E-mail :
nberluteau@cameleongroup.com
Site :
www.cameleongroup.com
Manufacturer
CAMELEON GROUP
Designer
CAMELON GROUP
Advertiser
DANONE WATER
Distribution network
Hyper-supermarché
Quantity produced
1000 units
Materials used
Plastique et carton
Advertiser's Objectives
& Strategy
To develop a POP Line for a 360° in-store communication.
1st positioning : on the shelves : Shelf display
2nd positioning : Beverage end of aisle : Dispenser + Showcase : POP 4 solution comes from our adjustable range of POP collection display.
Multi-positioning : as a cross-merch solution : “POP Ring” solution comes from our adjustable range of POP collection display.