Automotive Beverage Food Home & garden Fragrance Beauty Care Table decoration Publishing and Leisure Services Electronics (consoles, video, photo, phone...) Textile, Fashion, Sport Accessories (glasses, jewellery,watches...) Tobacco Single/multiple product line, Ad campaign Commercial fixture Commercial architecture Digital Media: retail achievements Digital Media: innovative material Events & Promotional operations Technology and Innovation Standard material and system

Nouvelle Identité Visuelle PMU Kiosques, Mâts de comptoir, Guichet     FAPEC   7 rue de la Croix Vigneron 95160 MONTMORENCY (FRANCE)   Tel. : 01 39 34 61 00   E-mail : fapec.PLV@fapec.com   Site : www.fapec.com       Manufacturer FAPEC   Designer TEAM CREATIF   Advertiser PMU   Distribution network Tabac, chr, point de vente pmu   Quantity produced >10 000 units   Materials used Acier, aluminium, bois, plastique                 Advertiser's Objectives & Strategy Target : Quickly modernizing the whole PMU points of sale Making the implementation of bets easier and improving information Making bets registering easier for PMU holder Strategy : Creation of stands and mast bars to communicate and providing all facilities for gambling Creation of counters with ergonomic shapes to ease registering bets for the PMU holder. Deployment on more of 10 000 PMU points of sale in 2008.