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Advertiser's Objectives
& Strategy |
LOGIC IMMO would like to create an event to dissociate itself from the others on a very competitive market of the free press, and support its leader position.
Innovating and attractive design, technologic feat, we have made this display in translucent injected plastic, making the visibility of the magazines optimal, and creating a new image of this kind of material, completely different of the existing metallic displays on the market.
The insertion of a magazine in the pediment, allows to identify quickly the brand and the product. The removable shelves allow to control the quantity of magazines given. It has been studied and tested to resist at the outside conditions of use. Ergonomics, practical, it's easy to move. Result : the brand has noticed an important increase of the taking of th. |
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