Automotive Beverage Food Home & garden Fragrance Beauty Care Table decoration Publishing and Leisure Services Electronics (consoles, video, photo, phone...) Textile, Fashion, Sport Accessories (glasses, jewellery,watches...) Tobacco Single/multiple product line, Ad campaign Commercial fixture Commercial architecture Digital Media: retail achievements Digital Media: innovative material Events & Promotional operations Technology and Innovation Standard material and system

Le Soin Noir - Soin Renaissance Intégrale     IMAGINE POS LTD   47 rue de Chaillot 75116 PARIS (FRANCE)   Tel. : 01 53 23 84 80   E-mail : remyl@cgroup-fr.com       Manufacturer IMAGINE POS LTD   Designer STUDIO GIVENCHY   Advertiser GIVENCHY   Type of display Présentoir de comptoir   Distribution network Grand magasin - parfumeries   Quantity produced 413 units   Materials used PMMA   Dimensions (mm) Width: 260  Depth: 110  Height: 190   Use duration 52 weeks                 Advertiser's Objectives & Strategy Be impactful and highlight the core elements of this premium skincare product : - High end positionning - Mysterious dimension (obscure depths, mysterious active ingredient, black and fascinating texture) Create impact on POS while introducing the novelty : be attractive => A very luxurious and high end POSM An impactful design with very qualitative and high-end materials to emphasize the product and reflect its premium positioning on counter.