Automotive
Beverage
Food
Home & garden
Fragrance
Beauty
Care
Table decoration
Publishing and Leisure
Services
Electronics (consoles, video, photo, phone...)
Textile, Fashion, Sport
Accessories (glasses, jewellery,watches...)
Tobacco
Single/multiple product line, Ad campaign
Commercial fixture
Commercial architecture
Digital Media: retail achievements
Digital Media: innovative material
Events & Promotional operations
Technology and Innovation
Standard material and system
Color Intrigue Effects Lipstick
Counter Tester ÉLIZABETH ARDEN
DIAM INTERNATIONAL
40 rue Pierre Curie
78130 LES MUREAUX (FRANCE)
Tel. :
0134928360
E-mail :
isabelle.goupy@diaminter.com
Site :
www.diaminternational.com
Manufacturer
DIAM INTERNATIONAL
Designer
DIAM INTERNATIONAL
Advertiser
ÉLIZABETH ARDEN
Type of display
Présentoir de comptoir
Distribution network
Parfumeries
Quantity produced
564 units
Materials used
PMMA miroir, incolore et blanc habillage aluminium et visuels quadri
Dimensions (mm)
Width: 240 Depth: 140 Height: 570
Use duration
8 weeks
Advertiser's Objectives
& Strategy
Launching of our new lipsticks presented in a display matches with the new image in the sales outlets of Elizabeth Arden.