| |
Advertiser's Objectives
& Strategy |
In order to bring a new compact and adaptable counter display for International markets, the Tester Bar for Make-up gives priority to an easy modularity and to a strong branding, inspired by the design of L’Oréal Paris.
The Tester Bar is built around a square carcass surrounded by a frame, a detachable
header and a pedestal.
The Tester Bar is composed of 8 independent and interchangeable magnetized, for each category of Lips, Eyes and Face.
A selection of standard modules has been developed to complete the offer of “Lips”, “Eyes” and “Face” categories. |
|
