For this piece, we used a background
sheet with a texture that would link with the image of the advertisement visuals,
and the overall color make-up serves as a clear expression of the worldview extolled
by this campaign. Not only does this unit have a triangular shape to allow for
two kinds of jeans to be displayed in even small spaces, it can also be disassembled
so that it can be delivered as a smaller—and less costly—package.
