| The mascara tower is a multifonctional
display, which put forward the entire range of DSH mascaras from Dior, in a simple,
interative and multidimentional way.
Each mascara and it identity is represented on oneof the four sides, thanks
to it own visual, texts and stocking range. This playful and self-service tool
allows an original, simple, and attractive approach for the consumers, who are
often used to flat and static pos materials. |