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Comptoir mascara
“Captiv’Eyes” GIVENCHY
 
DIAM INTERNATIONAL  
40 rue Pierre Curie
78130 LES MUREAUX (FRANCE)
 
Tel. : 0134928360  
E-mail : acadoch@gr.diam-int.com    
Site : www.diam-int.com  
 
Manufacturer DIAM International  
Designer PARFUMS GIVENCHY  
Advertiser PARFUMS GIVENCHY  
Type of display Testeur non stockeur  
Distribution network Grand magasin - parfumeries  
Quantity produced 266 units  
Materials used in production PMMA incolore, sérigraphie, PMMA noir - tabletterie  
Dimensions (mm) Width: 350  Depth: 120  Height: 300  
Use duration 8 weeks  




 
  Advertiser's Objectives
& Strategy
Captiv'Eyes counter displays the new Givenchy volume effect mascara.

Goal was to highlight concept and benefits of the product. This mysterious, even bewitching item is eye catching; your eyes will be captivating with Captiv'Eyes.

Feathers of the visual show material density and eyelashes volume, using transparency to capture light.