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Upright vacuum cleaner display   BEST PROJECT CO.   Mark Best Bldg. 7f 2-10-19 Higashi-tenma Kita-ku 530-0044 OSAKA (JAPAN)   Tel. : +81-6-6351-8835   E-mail : bp079@bestproject.com     Site : www.bestproject.com     Manufacturer BEST PROJECT CO.   Designer BEST PROJECT CO.   Advertiser MATSUSHITA ELECTRIC INDUSTRIAL CO., LTD.   Type of display Animation de linéaire   Distribution network Hyper-supermarché   Quantity produced 3900 units   Materials used in production Paper, steel   Dimensions (mm) Width: 300  Depth: 400  Height: 900   Use duration 52 weeks       Advertiser's Objectives & Strategy This display for upright vacuum cleaners takes an angled approach to better catch the customer’s eye among its straight-up-and-down neighbors in the store. It further highlights the design of the product by showing the product against a black backdrop of the same shape, resulting in a trim and striking display.