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Présentoir testeur “EmaClean”
 
WEILLROBERT  
42 rue Botzaris
75019 PARIS (FRANCE)
 
Tel. : 01 53 38 63 20  
E-mail : n.dubreuil@weillrobert.net    
Site : www.weillrobert.com  
 
Manufacturer WEILLROBERT  
Designer WEILLROBERT  
Advertiser IDEAL STANDARD  
Type of display Présentoir de comptoir  
Distribution network Enseigne spécialisée  
Quantity produced 200 units  
Materials used in production Tôle, plastique, carton, liquide bleu  
Dimensions (mm) Width: 370  Depth: 100  Height: 330  
Use duration 30 weeks  






 
  Advertiser's Objectives
& Strategy
It is not easy to explain to the consumers this technical innovation. Our customer is a manufacturer of ceramics toilets, showers and bath tubs. When ordering you can ask for a special treatment of the ceramics to avoid water does not leave traces of tartar and that ceramics is easily washable.

We created a playing display unit which shows two ceramics samples, one treated, the other not-treated; by rocking the tester in the shape of port-hole, the water, symbolized by a blue liquid especially developped for the occasion, slips on treated ceramics, and stagnates on untreated ceramics.