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Meuble linéaire LINDT   GROUPE MARIE LAURE PLV MERCHANDISING   4bd Foch 93800 ÉPINAY-SUR-SEINE (FRANCE)   Tel. : 01 48 13 12 50   E-mail : t.klajer@marie-laure-PLV.fr     Site : www.marie-laure-PLV.fr     Manufacturer GROUPE MARIE LAURE PLV MERCHANDISING   Designer MARIE LAURE CREATION   Advertiser LINDT SPRUNGLI   Type of display Meuble linéaire   Distribution network Hyper-supermarché   Quantity produced 100 units   Materials used in production Métal - carton   Dimensions (mm) Width: 1290  Depth: 525  Height: 2267   Use duration 150 weeks       Advertiser's Objectives & Strategy Create distinction : get effect into the world of the grocery pleasure and luxury of "department stores" and create a « new experience of purchase » for the customers - Create seduction : illustrate the picture " Premium " of Lindt in store.